Bancography Plan
Branch Site Analysis
Branch Site Identification
Branch Network Optimization
Retail Staffing Review
Branch/ATM Profitability


Bancography Plan:
Market Analysis & Branch Planning Software

New branches represent a significant capital commitment, and thus warrant thorough analysis prior to deployment. Bancography Plan estimates product demand for any trade area and produces complete financial projections with institution-supplied rates and costs. By providing an objective forecast of market potential, the software also allows quick analysis of current branch performance.

Bancography Plan features:

  • Competitive and demographic profiles for any trade area
  • Maps of banks and credit unions in trade area
  • Ability to plot your institution's customers on a map
  • Complete pro forma financial projections
  • Maps of entire branch networks
  • One-click deposit share reports for any county or MSA
  • Identify target areas for branching
  • Evaluate the performance of your branches, or those of your competitors
  • Consumer and business prospect lists
  • Market segmentation reports

Pricing for a site license with unlimited users:
  • Micro*: $3,500
  • Single state: $5,500
  • Two states: $7,500
  • Multi-state (up to 4 states): $10,000
  • Regional (up to 10 states): $18,000
  • National: $25,000

  • * A single state license for institutions with less than 20 branches.
Bancography Plan is an annual license and allows unlimited users at the institution. License includes annual updates of demographic and competitive statistics.

Note: The above pricing applies to financial institutions only. Consulting firms, trade organizations, and all others, please contact Bancography for pricing.

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1827 First Ave. N. • Suite 200 • Birmingham, AL 35203