Quality (Service, Satisfaction and Loyalty)
Bancography's telephone-based instrument will
measure five areas:
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Poor service quality is one of the most influential
factors fueling retail and business attrition. Further,
customers or members closing accounts due to inadequate service quality are extremely unlikely to ever consider using
the institution again. Regular monitoring of all service channels, such as the branch and call center, is
critical for management to understand and improve service quality. Bancography's Service,
Satisfaction and Loyalty Program will provide your institution easy-to-understand reports with targeted
recommendations on how to improve customer or member service and ultimately increase customer or member retention.
Bancography's fees are dependent on the number of management levels to be analyzed and
the number of surveys to be collected.
- Institutional (brand) level perception
- Branch-level service quality
- ATM, telephone and online banking usage, satisfaction and frequency
- Problem occurrence and resolution
For more information, contact us at (205) 251-6227 or email@example.com.