Profitability Monitor
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In a period of declining margins, slower deposit growth, and increased competition, it is critical for financial institutions to understand the profitability of both their products and their customers. In support of these needs, Bancography offers Profitability Monitor, a reporting tool that measures product and household profitability and produces attractive, easy to read graphs and reports.

Profitability Monitor helps you manage product pricing, build cross-sell and retention strategies, and understand which customers and products contribute the majority of your institution's income.and which destroy value. Profitability Monitor reads files from your MCIF or core processing system and produces better, clearer reports.

Profitability Monitor Results:

• Rankings of all products and services by total and average profit contribution.
• A complete income statement for each product, including margin, fees, transaction costs, and origination and servicing costs.
• Household profitability reports by cross-sell ratio, lead product, and profit decile.
• Lists of most profitable households for retention initiatives.
• Clean, uncluttered, presentation quality report format.